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Senin, 02 April 2018

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Superhero Underoos undies return, this time for adults - CNET
src: cnet4.cbsistatic.com

Underoos is a brand of underwear primarily for children, produced by the Fruit of the Loom company. The packages include a matching top and bottom for either boys or girls, featuring a character from popular entertainment media, especially superhero comics, animated programs, and fantasy/science fiction. In many cases, the garment mimics the distinctive costume of the character, encouraging the wearer to pretend to be the character. In others it features an image of the character or logo on the undershirt.


Video Underoos



History

Underoos were developed as a product idea in 1977 by an independent entrepreneur, Larry Weiss, who obtained licenses for the four major comic character groups (DC Comics, Marvel Comics, Hanna-Barbera, Archie Comics) which included Superman, Batman, Shazam, Wonder Woman, Supergirl, Spider-Man, and Captain America. The product idea was first offered to Hanes, but was rejected. Scott Paper company pursued development, but ultimately decided to not market the product. Fruit of the Loom had been engaged as supplier of the blank underwear and another vendor engaged to apply transfers. Informed of Scott Paper Company's decision to not market this novel product, Fruit of the Loom inquired if they would be permitted to market the product, now fully developed. Weiss agreed, and in 1978 Fruit of the Loom bought Underoos. The product was tested in three markets including the New York Metropolitan area. Retailer and consumer demand was so strong, the product was immediately expanded to national distribution.


Maps Underoos



Currently

As of 3rd quarter, 2014, Fruit of the Loom has licensed out the Underoos brand name to a manufacturer who is currently making Underoos in adult sizes.


Star Wars Underoos (1980)
src: ia.media-imdb.com


Styles


Men's Underoos Review by Men's Underwear Guy - YouTube
src: i.ytimg.com


References

Notes


STAR WARS Adult Size Boba Fett and Rebel Pilot Underoos รข€
src: static1.squarespace.com


External links

  • Underoos Official site

Source of the article : Wikipedia

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